Trends are showing that grocery eCommerce is not only on the rise but set to explode in the coming years. This year alone, food and beverage eCommerce sales grew 18.2%.
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Category: eCommerce
Earning trust in eCommerce
Trust is a major issue when it comes to online shopping. Explore five ways you can earn your customers trust. Be one of the good guys by being honest and focusing on your customer’s shopping experience.
The business mindset—is it focused on success?
Do you have the right mindset? It’s the dream of many to be in business for themselves. Find out why and how having a business mindset focused on success can make all the difference.
E-Commerce; What’s Happening in 2019?
The year is nearly half over, and the eCommerce industry is doing quite well. A lot is going on… innovations, trends being established, statistics being compiled, forecasts are emerging for future growth, etc., etc., etc. So, what are some of the issues making noise thus far that are earning a lot of attention? On the […]
Email Marketing — Part II: It’s the best way to market your business.
Welcome back! In this continuation of the discussion on Email Marketing, we will look at some of the specific details and tactics that go into effective email marketing. But first, a question: Are you aware that, according to hubspot.com, it costs five times more to attract a new customer, than to keep an existing one?That’s […]
Email Marketing — Part I: The most cost-effective way to communicate.
Why is email marketing the most cost effective? Isn’t email dead? No, email marketing is not dead. In short, when you send out emails to market a product or service to the public it works. First, some statistics: According to a 2018 study conducted by the Radicati Group, there will be 3.8 billion email […]
Intro to Conversion Rate Optimization
Optimizing Your Website for Maximum Results. Optimization is defined as applying analytical techniques to help us make better decisions. Using this definition as the context, then, when the goals of a business are defined, we make decisions on how to optimize those goals. This article is going to touch on the merits and effects […]
How To Use Digital Marketing for eCommerce Websites
They say … You can’t teach an old dog new tricks. A leopard can’t change its spots. These sayings imply that something tried and true can’t be changed. And maybe in its most simplistic sense, it is accurate. However, I believe that there are always ways to take the trusted principles that stand the test […]
Happy New Year! 2019 & E-Commerce…
E-Commerce in 2019? Normally I could google, “2019 and eCommerce” or “online marketing for 2019” and the search would lead me to dozens of expert, and some not-so-expert, predictions for internet marketing in the coming year. But it’s been a bit of a challenge this year to come up with some definitive predictions for […]
Shopify Experts—Chelsea & Rachel Co.
Shopify: E-Commerce in a box. It has never been easier for anyone with something to sell to create and launch an online business. There are over 120 e-commerce platforms available for an aspiring entrepreneur to use for creating their own business online. One of the most well-known, and arguably, the most widely used e-commerce […]
