Category: Uncategorized

How Chelsea & Rachel Co Launches Brands on Shopify Plus for Growth

How Chelsea & Rachel Co Launches Brands on Shopify Plus for Growth

Shopify Plus is the premier eCommerce platform for brands looking to scale the direct to consumer (DTC) experience into seven figures. With many reasons behind the upgrade from Regular or Advanced Shopify or migration from other platforms, there are core reasons every brand we work with wants to make the switch. Many brands found themselves […]

Free Download: Tactics to Grow DTC in 2023

Free Download: Tactics to Grow DTC in 2023

I recently got back from ecom sweety® Miami and was wondering what to do with my presentation deck. Honestly, I’m not trying to hoard everything I shared there. Instead of adding it to a Gdrive folder to gather dust, I’ve decided to share a cliff notes version in this blog post, and the option to download […]

Why Building a Framework is Better than Using a Theme when Creating a Landing Page

Why Building a Framework is Better than Using a Theme when Creating a Landing Page Landing Page Framework

When it comes to creating a landing page, there are two main options: building a framework from scratch or using a pre-designed theme. While using a theme may seem like the easier and quicker option, building a framework has many advantages that make it a better choice in the long run. Customization One of the […]

A special report from the floor of ShopTalk 2023

A special report from the floor of ShopTalk 2023

  Show Notes In this podcast episode, the host is joined by Chelsea from Chelsea and Rachel, an agency that specializes in subscription and e-commerce strategy, UX/UI design, and development. They discuss the challenges that brands face in increasing customer lifetime value and the need to become more scrappy and customer-focused. They also talk about […]

How to Create a Winning Shopify Marketing Strategy With Chelsea Jones and Rachel Saul

How to Create a Winning Shopify Marketing Strategy With Chelsea Jones and Rachel Saul

First published on Empireflippers.com Topics Discussed in this episode: What inspired Chelsea and Rachel to start a digital marketing agency together (02:19) How Ecommerce marketing has changed and evolved over time (04:42) The nuances of Shopify versus other eCommerce platforms (10:31) Chelsea explains which Shopify marketing channels have the best ROI (14:52) How to implement […]

Conversations at ChargeX 2022: retention, personalization & more

Conversations at ChargeX 2022: retention, personalization & more

LISTEN HERE Preventing subscription fatigue with Chelsea Jones from Chelsea & Rachel Co. We chatted with Chelsea Jones, Co-CEO + Chief Visionary at Chelsea & Rachel Co., about strategies to help balance the routine and convenience of a subscription while still finding opportunities to bring creativity and fun to the customer experience to avoid consumer fatigue. “The subscription businesses that are […]

How to Develop an Ecommerce Strategy That Drives Sales & Builds Loyalty with Chelsea Jones and Rachel Saul

How to Develop an Ecommerce Strategy That Drives Sales & Builds Loyalty with Chelsea Jones and Rachel Saul

LISTEN TO THE PODCAST HERE In This Episode: How COVID-19 has changed the landscape for Ecommerce in food and beverage. Why brands that invest in direct-to-consumer brand sites have an edge. Why brands need to stand out even more in online shopping. What you need to know about your consumers. How to get clear about […]

4 Key Ways to Differentiate Your Clients’ Ecommerce Stores From the Competition

Originally published on Pixellyft.com Consumer behavior is changing rapidly, and as the number of brands coming online has exploded in recent years, offering a myriad of options to customers, differentiation is now a significant key to success. According to research from McKinsey, over 60 percent of global consumers have changed shopping behavior during the pandemic. In […]

E35 Rachel Saul and Chelsea Jones: Scaling an E-commerce Agency

E35 Rachel Saul and Chelsea Jones: Scaling an E-commerce Agency

Are you having struggles with your ecommerce business? Today you are in for a treat. Rachel Saul and Chelsea Jones join us on the show today. Their primary focus in ecommerce is Shopify. They will help us understand what it takes to run a successful ecommerce business and what it takes to run an ecommerce […]