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Category: Digital Marketing

Chelsea & Rachel Co Wins 🥳 Recharge Best New Partner 2020

Chelsea & Rachel Co Wins 🥳 Recharge Best New Partner 2020 Recharge Award

Chelsea & Rachel, Co has been named Best New Partner 2020 Recharge Payments. With their leadership and straight up all out execution in Recharge implementation, the agency has pioneered new customer experiences for brands Vital Proteins, Bobo’s Oat Bars, Cali’flour Foods, Almond Cow, Two Leaves Tea, and Disco. Recharge is a platform that enables brands […]

E-Commerce; What’s Happening in 2019?

E-Commerce; What’s Happening in 2019?

The year is nearly half over, and the eCommerce industry is doing quite well. A lot is going on… innovations, trends being established, statistics being compiled, forecasts are emerging for future growth, etc., etc., etc. So, what are some of the issues making noise thus far that are earning a lot of attention? On the […]

Email Marketing — Part II: It’s the best way to market your business.

Email Marketing — Part II: It’s the best way to market your business. Email Marketing Step-by-Step

Welcome back! In this continuation of the discussion on Email Marketing, we will look at some of the specific details and tactics that go into effective email marketing. But first, a question: Are you aware that, according to hubspot.com, it costs five times more to attract a new customer, than to keep an existing one?That’s […]

Email Marketing — Part I: The most cost-effective way to communicate.

Email Marketing — Part I: The most cost-effective way to communicate.

  Why is email marketing the most cost effective? Isn’t email dead? No, email marketing is not dead. In short, when you send out emails to market a product or service to the public it works. First, some statistics: According to a 2018 study conducted by the Radicati Group, there will be 3.8 billion email […]

Intro to Conversion Rate Optimization

Intro to Conversion Rate Optimization

  Optimizing Your Website for Maximum Results. Optimization is defined as applying analytical techniques to help us make better decisions.  Using this definition as the context, then, when the goals of a business are defined, we make decisions on how to optimize those goals. This article is going to touch on the merits and effects […]