We’re in a new golden era of eCommerce, where shoppers are looking to fill online carts instead of going in-person to do their retail shopping. The global Pandemic opened the floodgates for new DTC growth, and we love helping our clients create upsell strategies for their eCommerce websites. How do we do it? Personalizing the […]
This is a question we get asked a lot: What is it like to be a women-founded and women-led agency in the world of web development? First off, there are always challenges when growing a business. The struggle of going from start-up to refining to then find your niche is a journey most businesses can’t […]
More than ever, consumers are looking to go direct to the brands they love. According to a recent study by Skava, 76% of consumers prefer to buy directly from brands they trust. As a result, many retailers are making the move towards greater e-commerce integration. Ensuring that you are creating direct to consumer promotions […]
If you are planning to migrate to Shopify in 2020, you are not alone. Shopify continues to gain an expanding piece of the eCommerce pie. Businesses around the world have made more than $135 billion in sales on the popular platform.
The year is nearly half over, and the eCommerce industry is doing quite well. A lot is going on… innovations, trends being established, statistics being compiled, forecasts are emerging for future growth, etc., etc., etc. So, what are some of the issues making noise thus far that are earning a lot of attention? On the […]
E-Commerce in 2019? Normally I could google, “2019 and eCommerce” or “online marketing for 2019” and the search would lead me to dozens of expert, and some not-so-expert, predictions for internet marketing in the coming year. But it’s been a bit of a challenge this year to come up with some definitive predictions for […]
Chelsea and Rachel…a perfectly balanced team. Well, here we are. It’s December already and the New Year is just around the corner. The coming year has special significance for the Digital Marketing firm of Chelsea and Rachel Co. The year 2019 holds the promise of being the best year yet for this fast-rising team […]