We simplify the marketing of your online store so you can sell more
With a combined 30+ years of experience, we bring big agency expertise to our no-frills virtual firm – providing everything you need to launch, grow, learn, and enhance your online store!
Custom Shopify Web Development
Email Marketing Automation
Custom Scripts and Development Projects
eCommerce Growth Consulting
What We Do
We’re Chelsea & Rachel Co. and we are a Shopify Plus preferred partner specializing in Shopify rebuilds, refreshes, and migrations. We optimize, design, develop, and market your Shopify store to keep conversions and revenue growing.
Custom Shopify Development
We’re Shopify experts who build custom modular Shopify sites emphasizing recurring subscriptions to make a highly efficient eCommerce ecosystem.
With our combined 30+ years of eCommerce experience, we bring high-converting customer journey tactics and simplified tech stacks to the drawing board as the blueprints for every build.
Our team of specialized UX/UI designers creates the perfect cocktails of aesthetic and functionality in every custom site Figma design.
We’re award-winning partners with key players in subscription service tech. We’ll ignite your passive rev with subscription services that will keep your customers coming back for more.
How We Do It
We’re Shopify experts who’ve perfected the process. We outline every step, so you never get lost in the scope of work. When we work together, we’re pulling out all the stops to make your Shopify migration, UX design, and Shopify store development a success that you can measure in conversions and revenue.
Our standard is excellent communication and professional problem solving to meet your objectives.
The critical first step of every project. We come together and talk through the project front to back. Each team member’s role is assigned, so we communicate in sync and not miss a beat. (We’re not fans of redundant work; guessing you aren’t either). Our big task in this phase is to ask probing questions and learn all we can about your business, your internal team, and your favorite people – your customers.
This is the ideation stage, where we work behind the scenes to gather industry research and data to give us a solid understanding of your market and niche. Then it’s time to gather assets and do a comprehensive audit of your website, apps, and analytics. Net we develop a detailed outline of our recommendations. Here’s where our expertise meets our client’s individual goals to make the magic happen. We discuss the strategy and adjust as needed before pulling out the calendar and assigning project milestones, tasks, and timelines.
Clarity and communication are key for any successful partnership, so each project has an assigned project manager who is there for you from start to launch. Your PM will manage the day-to-day and track progress to ensure we’re on time and on budget. Efficient weekly meetings are scheduled to give both teams the opportunity for strategic touch points throughout the process.
This is how we communicate your brand’s mission, impact, and overall engagement with the world. Our designers work to dig in with your team to confirm guidelines (look, feel, tone, typefaces, colors, core messaging, etc.) and ensure the project coheres to your current branding. As needed, our in-house artists and developers will create icons, badges, flourishes, and amazing animations to engage your audience and tell your story. Our UX/UI designers develop Figma files that translate into clean, modular code.
Developing useful, quality content is at the heart of a successful redesign strategy. The way we outline it, our content strategy includes a rework of copywriting on your pages along with the product descriptions, placement of CTAs, blog feeds, and more.
With the whole funnel laid out for them, our writers will craft content that’ll strategically bring customers down the funnel to eventually purchase. We include targeted metadata for each page based on in-house SEO research, and with that, we always have the proper Schema Markup for products, blogs, contact, and FAQs.
Our developers focus on ease of use for both customers and your team. We specialize in developing custom modular Shopify sites that enable your team to create and post content and make creative updates without the need for a back-end developer to move code around.
Our lead developers are part of the strategy team long before the building begins, offering technical input on the customer journey, ADA compliance, API integrations, and site speed. This makes a smooth transition when they create DRY, modular, clean code that translates into UX/UI designs that convert.
Read about how we increased Aloha's conversions by 500%.
When we partnered with Aloha, we suggested a complete Shopify Plus D2C overhaul encompassing everything from the actual flow of design to the backend integrations that would support a more comprehensive website with subscriptions and improved customer service. It would end up increasing their conversions 5X.
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