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Tag: business strategy

Intro to Conversion Rate Optimization

Intro to Conversion Rate Optimization

  Optimizing Your Website for Maximum Results. Optimization is defined as applying analytical techniques to help us make better decisions.  Using this definition as the context, then, when the goals of a business are defined, we make decisions on how to optimize those goals. This article is going to touch on the merits and effects […]

Chelsea & Rachel Co. – – Today’s problem-solving digital marketing team!

Chelsea & Rachel Co. – – Today’s problem-solving digital marketing team!

  Chelsea and Rachel…a perfectly balanced team. Well, here we are. It’s December already and the New Year is just around the corner. The coming year has special significance for the Digital Marketing firm of Chelsea and Rachel Co. The year 2019 holds the promise of being the best year yet for this fast-rising team […]

Graphic Design: More than Just an Image

Graphic Design: More than Just an Image

Everyone has heard the popular saying “a picture is worth a thousand words” and for a business, that is a very accurate statement. About 65% of the general population are visual learners so when a business’ website is more than just words, it is more interesting and draws in more people. Also, when the graphics […]